1:1 Bonus Call w/ Josh Expires:

Discover The Hidden Profit Trapped In Your Business Using The Same FRAP™ Formula That Helped 35 Business Owners Find An Average of $13,253 Monthly

Watch The Video below To See How 'Profit Academy' Works...

Enrollment Closes Sunday, October 19th!

YES! I Want Josh's Personal Help Implementing FRAP™

Introducing: Profit Academy

with Joshua Latimer

Profit Academy is an interactive hybrid program that shows you exactly how to implement the FRAP™ Formula in YOUR business. In just 10 hours or less, you'll create a custom Profit Plan showing you exactly which moves to make (and in what order) to dramatically increase your take-home profit. Then we get to work helping you IMPLEMENT, so you can collapse your dream timeline.

Profit Academy Is Perfect For Good-Hearted Small Business Owners Who:

  • Want to extract more profit from their existing business without working more hours

  • Are tired of feast-or-famine revenue cycles that make financial planning impossible

  • Know their business has more potential but aren't sure how to unlock it

  • Are tired of making a career out of "laying the groundwork" and ready to actually implement

  • Want to fund their dreams faster without gambling on expensive marketing

HOW IT WORKS

Simple 5-Step Process

STEP 1:

Access Your Personal Portal

Get instant access to your custom-built portal where the entire FRAP™ Formula lives. This isn't just another course platform - it's a complete profit-producing ecosystem with interactive calculators and video trainings designed to make implementation stupidly simple.

STEP 2:

Start Your 16 FRAP™ Money Making Missions

Begin working through bite-sized "do this, like that, get money" trainings walking you through all 16 elements of FRAP™ (4 moves for each letter). Most are under 10 minutes long. You'll break everything down into itty-bitty pieces that show you exactly how much additional profit you'll unlock with each strategy - even if you hate numbers.

STEP 3:

Get Weekly Implementation Support

Join your FRAP™ Certified Profit Sherpa every week for small group FRAP™ implementation coaching calls where you'll crowdsource creativity, get accountability, and implement alongside other action-taking business owners. Plus attend monthly Open Office Hours with Josh to get his direct help with the situational nuance of your specific business.

STEP 4:

Create Your "Rough Draft" Profit Plan

In just 5-6 hours, the system generates your personalized profit plan showing exactly how much additional profit you can unlock using each FRAP™ strategy. It quantifies everything based on your specific business, your market, and your current pricing - showing you precisely how much money you'll make implementing each move.

STEP 5:

Get Your Plan Certified, Implement & Win

Book "Decade in a Day" calls with your assigned Profit Sherpa who will validate your plan, verify the math, and make sure everything aligns with your personality and goals. They'll certify your implementation plan line by line, then you implement your 8-15 specific moves with ongoing support.

Here’s what You Get!

inside Profit Academy...

Member Benefit #1

Profit Academy Interactive Program - ($3,200 Value)

This isn't just another course sitting on your digital shelf.

It's 16 punchy "Money Making Missions" - think do this, like that, get money trainings that walk you through all elements of FRAP™.

These are like The Matrix - plug into the back of your head and learn kung fu in 10 seconds type trainings. Most are under 10 minutes long.

We break everything down into itty-bitty pieces so you can create your personalized profit plan showing exactly which moves to implement first, how to implement them and how much additional money you'll keep in YOUR pocket.

Takes 1-2 hours per week. Most people finish in 8-12 weeks.

Member Benefit #2

Four “Decade In A Day" Calls - ($2,000 Value)

Get FOUR private strategy calls with a FRAP™-certified Profit Sherpa who will validate your plan, verify your math, and make sure everything aligns with your personality and goals.

These are "Decade in a Day" calls - designed to collapse 10 years of experience into focused sessions that help you see what you can't see because you're too close to your own business.

Your Sherpa will even professionally certify your FRAP™ profit plan line by line, virtually guaranteeing a 10x result.

Member Benefit #3

One Year Open Office Hours With Josh - ($6,000 Value)

Jump on monthly small group calls where you can access Josh's "DaVinci creative weird obsessed marketing guy brain."

Bring your specific questions about your Profit Plan, packages, copy, or implementation challenges and Josh will roll up his sleeves to help you fix it right there on the spot.

Member Benefit #4

Weekly Implementation Coaching - ($7,500 Value)

With Profit Academy you have the option to join exclusive weekly mastermind calls with your certified Profit Sherpa and other action-taking business owners.

Get up to 52 weeks of advanced FRAP training, real-world implementation scenarios, and direct access to ask questions about YOUR specific business

Member Benefit #5

Profit Academy Tech Suite w/ Unlimited Ai - ($2,500 Value)

Magic calculators that organize everything 100x clearer than any Google Sheet.

Shows you exactly how much revenue you'll make, profit you'll keep personally, what your business will be worth, and how much you're earning per hour implementing FRAP™.

Plus the AI Profit Buddy - trained on hundreds of hours of Josh teaching FRAP™ privately. It knows your business, industry, dreams, and perfect customer avatar.

Writes scripts, names packages, creates email campaigns. It'll save you countless hours of beating your head against the wall trying to figure out the right words.

But wait... there's more ;)

Get These Additional Bonuses When You Join Us Today

(Because we want to make this a no brainer decision for ANY small business owner who's ready to stop accidentally running a non-profit)

Bonus #1

Lifetime Access - King Solomon's Library - ($10,000 Value)

Lifetime access to a vault of additional resources including:

-Business Credit Blueprint (get funding without using your SSN)

-150+ business templates, contracts, and documents

-How to sell your business for top dollar training

-60 profit producing ideas

-171 logical justifications (excuses for promotions that don't feel salesy)

-FRAP in the wild swipe file

-Trade Show Secrets

-Rainmaker Training (emergency cash button)

-Atomic Marketing Playbook

Bonus #2

1 Ticket To FRAP™ Live - ($997 Value)

Join us for an intensive 1 day event at WarPlan Studios in Dallas where we'll celebrate your wins, upgrade your strategies even further, and work together knees-to-knees, toes-to-toes to accelerate your implementation.

Our studio only holds 30-40 people max, so this will be an intimate, high-impact experience. Can also live stream if you can't travel.

Bonus #3

Recession Marketing - ($1,997 Value)

Recession Marketing contains over 300 practical and tactical ideas to help you get a flood of leads and make more money and take home profit no matter your industry or what the economy is doing…

This program is listed for sale right now on my website for $1,997 but I’m going to give it to you for FREE as an extra incentive for you to join us in Profit Academy.

RECESSION MARKETING IS YOURS FREE WHEN YOU JOIN TODAY!

DON'T TAKE MY WORD FOR IT... LISTEN TO OTHER

REAL BUSINESS OWNERS TALK ABOUT RECESSION MARKETING... 😮

Bonus #4

FRAP™ Employee Training - ($4,500 Value)

One of the biggest implementation roadblocks? Your team not understanding what you're doing.

Your employees get email invites to a special FRAP™ training that motivates and indoctrinates them in the ways of FRAP™.

They'll understand the bigger picture, what's in it for them, and even take a test to get their Employee FRAP™ Endorsement badge.

We handle this automatically without you lifting a finger. No limits on how many employees can go through this.

Here's everything you get With

Profit Academy..

  • Profit Academy Interactive Program....................................................................... ($3,200 Value)

  • Four “Decade In A Day" Calls ........................................................................................ ($2,000 Value)

  • One Year Open Office Hours With Josh...................................................................($6,000 Value)

  • Weekly Implementation Coaching ...........................................................................($7,500 Value)

  • Profit Academy Tech Suite w/ Unlimited Ai .........................................................($2,500 Value)

  • BONUS! Lifetime Access - King Solomon's Library....................................... ($10,000 Value)

  • BONUS! Recession Marketing .........................................................................................($1,997 Value)

  • BONUS! 1 ticket to FRAP™ Live ............................................................................................ ($997 Value)

  • BONUS! FRAP™ Employee Training .......................................................................... ($4,500 Value)

Total Value: $37,194

Special Challenge price:

1 payment of: Only $4,997

or 2-payments of: $2,750

or 6-payments of: $997

Cart Closes:

  • Profit Academy Interactive Program ($3,200 Value)

  • Four “Decade In A Day" Calls ($2,000 Value)

  • One Year Open Office Hours With Josh ($6,000 Value)

  • Weekly Implementation Coaching ($7,500 Value)

  • Profit Academy Tech Suite w/ Unlimited Ai ($2,500 Value)

  • BONUS! Lifetime Access - King Solomon's Library ($10,000 Value)

  • BONUS! Recession Marketing ($1,997 Value)

  • BONUS! 1 ticket to FRAP™ Live ($997 Value)

  • BONUS! FRAP™ Employee Training ($4,500 Value)

Total Value: $37,194

Special Challenge price:

1 payment of:

Only $4,997

or 2-payments of: $2,750

or 2-payments of: $2,750

or 6-payments of: $997

Cart Closes:

Real Business Owners Finding $10,000+ Monthly Profit Using Their FRAP™ Plan

"Josh breaks it down and unlocks things that are within you. The in-depth amount of marketing material, skill sets, and techniques for growing your business were just incredible. It's going to pave a way for you to separate yourself from the competition."

Jon Stoehr

"Profit Academy has changed my business and my personal life. It's helped me get over a lot of my fears and do things quicker. Profit Academy is the only marketing training I really need as a business owner. Don't delay. Don't wait any longer. You owe it to yourself".

Michelle Januzzi

"Just with the small stuff that I have implemented, mainly price increases, I've seen a huge result. Customers have not been batting an eye at our 15% increase on every single job. I've already made fifty thousand dollars off of the information from this group in recurring revenue this year."

Jason Falk

real profit. real dreams.

DJ

Crime Scene Cleanup

Found $222,000/year in additional profit ($18,500/month)

He’s using the money to take his daughter with him to business conferences and fund her dreams.

Michelle

Lawn Care/Fertilization

Found $32,300/year in additional profit ($2,691/month)

She'll use this to pay down debt and eventually help her exit her day job.

Scott

Maid Service

Found $70,830/year in additional profit ($5,900/month)

He's already using the extra profit to take his family to Disney!

Marco

Pressure Washing

Found $51,200/year in additional profit ($4,266/month)

He's using the extra profit to secure his future.

Elijah

Electrical Contractor

Found $228,780/year in additional profit ($19,065/month)

His dream is to fund ministries with the money he's creating through FRAP™.

Tommy

Bicycle Shop

Found $81,150/year in additional profit ($6,762/month)

He’s using the extra money to expand his business.

Jake

House Washing

Found $100,060/year in additional profit ($8,338/month)

Spending more time with his family.

Kyle

Irrigation

Found $57,800/year in additional profit ($4,816/month)

Using his new profit to spend more time outdoors with his family.

Tammy

Cleaning Service

Found $159,386/year in additional profit ($13,282/month)

Building her dream house with her FRAP™ profits. She even sent me a video of herself standing on the land where she's going to build it!

Larry

Outdoor Kitchens

Found $383,425/year in additional profit ($31,952/month)

He was hoping to retire in ten years, but after implementing FRAP™, he thinks he can do it in three.

Andy

Pressure Washing

Found $75,802/year in additional profit ($6,316/month)

Adding onto his home for his growing family that's "bursting at the seams."

Nolan and Janel

Tile and Upholstery

Found $91,128/year in additional profit ($7,564/month)

Building a studio for music and art. Nolan's a heavy metal guitarist and she's an artist. They're using their cleaning business to fuel their creative dreams.

David Hamel

Epoxy, Lighting, Washing

Found $394,000/year in additional profit ($32,833/month)

A father and grandfather who's built a portfolio of multimillion-dollar businesses and is using FRAP™ to leave a legacy.

Jason

Exterior Cleaning

Found $145,200/year in additional profit ($12,100/month)

Using his new profit to buy his first house!

Still on the fence? you're backed by our...

Still on the fence?

you're backed by our...

“10X ROI Crazy Guarantee"

If you don't feel like this program's worth at least 10X what you invest in it, I'll work with you indefinitely until you do. I'll basically become enslaved to you until you do because the only way this doesn't work is if you literally do nothing.

If you literally never log in even once and never even come to a single coaching call. Because look, even with a small amount of effort, you're gonna make multiples over and above the cost of Profit Academy.

We're confident you'll stay because our recent case study group found an average of $159,039 in annual profit using these exact strategies.

now you have 3 choices...

The way I see it, you now have 3 options…

1. You can do nothing, but then nothing will change for you. You'll keep running your business the same way, leaving profit on the table, and watching your dreams get pushed further and further into the future while private equity firms and your competitors get stronger...

2. You can try to figure this all out yourself, spending years of trial and error (and a lot of wasted money on marketing) trying to unlock the profit that's already sitting in your business like I did.

3. Or, you can let us do the heavy lifting and help you create you a proven plan to unlock the trapped profit in your business. We'll show you exactly which moves to make, in what order, to collapse your dream timeline and finally get the breathing room you deserve...

The choice is yours.

Here’s What To Do Next

1. Click the green button below right now

2. Choose your payment option on the checkout form on the next page

3. Get access to the Profit Academy portal and all the bonuses

4. Start watching the videos, creating your profit plan, and implementing the strategies to transform your business & life

I can't wait to see you on the inside!

Joshua Latimer

P.S. In case you're one of those people (like me) who just skips to the end of the letter, here's the deal:

I'm giving you access to Profit Academy, the complete implementation system for the FRAP™ Formula that's helped business owners find an average of $13,253 in monthly trapped profit without spending a dime on marketing...

You get the interactive Profit Academy portal, four 1:1 calls with your Profit Sherpa, four group Q&A sessions with me, the Ai Profit Buddy, lifetime access to the FRAP™ Challenge replays, unlimited email support, and all the bonuses including FRAP™ Live and the Business Credit Blueprint...

For just $4,997 (payment plans available).

If neither of those options work, you can work with our team to find a payment plan that works for you.

And to take away all the risk, you're backed by our "10X ROI Crazy Guarantee."

If you don't feel like this program's worth at least 10X what you invest in it, I'll work with you indefinitely until you do. I'll basically become enslaved to you until you do because the only way this doesn't work is if you literally do nothing.

All you need to do is click the button below and secure your spot...

You'll get instant access to the to the interactive member's portal, Business Credit Blueprint and Recession Marketing.

You can either keep leaving profit on the table and watching your dreams get pushed further into the future, or let me show you the exact formula that private equity firms use to rapidly increase profits in ANY business.

The choice is yours.

Click the button below to secure your spot in Profit Academy today...

Your future self (and your bank account) will thank you.

P.P.S. Listen, I know you're probably thinking, "Josh, this sounds amazing, but I'm not sure if FRAP™ will work for my business."

I get it... Here is my perspective...

Ask yourself this... What's the true cost of NOT taking action?

How much longer are you willing to leave profit on the table while private equity firms and your competitors get stronger?

How many more months will you spend running your business like an accidental non-profit, watching your dreams get pushed further and further into the future?

Look, I've been where you are. I started in a trailer park and went bankrupt in my twenties. But everything changed when I discovered these simple profit-producing moves that private equity firms don't want you to know about.

Don't let another day go by leaving money sitting right under your nose.

Take action now and let's unlock the profit that's trapped inside your business.

Frequently Asked Questions

HOW FAST WILL I SEE RESULTS FROM PROFIT ACADEMY?

Unlike most business programs that take months to implement, you'll start discovering hidden profit opportunities in your first week. Our recent case study group found an average of $7,650 in immediate savings from just ONE exercise (which takes less than an hour to complete). From there, you'll build your complete FRAP™ Profit Plan that shows you exactly which profit-producing moves to implement first in YOUR specific business.

DO I NEED TO BE TECH-SAVVY TO USE THIS PROGRAM?

Not at all! We've designed Profit Academy to be incredibly user-friendly. If you can use a calculator and follow simple step-by-step instructions, you're all set. Plus, you get four 1:1 calls with your Profit Sherpa who will help you navigate everything, and unlimited email support if you ever get stuck.

I'M ALREADY BUSY RUNNING MY BUSINESS. HOW MUCH TIME WILL THIS TAKE?

The Profit Academy program itself is delivered in bite-sized video modules (most under 10 minutes) that you can consume at your own pace. But here's what makes this different - it's not about watching videos, it's about creating your custom Profit Plan.

Most members can have a complete Profit Plan in place in less than 10 hours. Once you have your plan, implementation typically takes 1-2 hours per week. The beauty of FRAP™ is that it's about working smarter, not harder. Many members actually find they save time once these profit-producing systems are in place.

Plus, you're never alone. Your Profit Sherpa will help you stay focused on the highest-leverage activities for YOUR specific business.

IS THIS A TAX WRITE OFF?

Yes! Section 179 of the IRS tax code allows businesses to deduct the full purchase price of qualifying tools, equipment and software purchased or financed during that tax year. Profit Academy qualifies as a business development investment.

HOW IS THIS DIFFERENT FROM OTHER BUSINESS PROGRAMS?

Three key differences:

1. It's built on the exact profit formula Josh discovered when private equity bought his window cleaning business... which he's now taught to over 1,000 small business owners (with many becoming millionaires)

2. You get a customized Profit Plan specific to YOUR business (not generic advice)

3. You have direct access to Josh through live Q&A calls and a dedicated Profit Sherpa to ensure your success (so you're not alone)

WHAT HAPPENS AFTER I SUBMIT MY DEPOSIT?

First, you'll go to a page where you will have two flexible payment options to complete your enrollment:

Pay in full: Additional $4,000 today for lifetime access

Flexible plan: Additional $1,000 today + two payments of $1,997

Both options give you instant access to start creating your Profit Plan. The only difference is the payment structure. Choose what works best for your cash flow. And if you need some time to figure it out, we'll hold your spot after submitting the deposit.

After submitting your payment, here's what happens next:

-You'll instantly receive an email with your next steps and a separate email with access to your Profit Academy member's portal

-Our onboarding team will reach out to schedule your first Profit Sherpa call

-We'll help you create your custom Profit Plan within your first 30 days

-Then we help you start implementing your plan to make more profit

WHAT KIND OF SUPPORT DO I GET IN PROFIT ACADEMY?

You get multiple layers of support to ensure your success:

• Four 1:1 calls with your dedicated Profit Sherpa

• Live Q&A sessions with Josh where he answers your specific questions

• Private community access to connect with other action-taking business owners

• Unlimited email support throughout your journey

WHO IS JOSHUA LATIMER AND WHY SHOULD I TRUST HIM?

Josh built and sold 4 successful businesses, including a window cleaning company that grew to $186,000/month in a small Michigan town before being acquired by private equity.

But what's more important is what he discovered after the sale... the FRAP™ Formula that private equity firms use to rapidly increase profits. Over the last 15 years, he's helped over 1,000 small business owners implement these same strategies, with many becoming multi-millionaires.

His recent implementation group of 35 business owners discovered an average of $13,253 in additional monthly take-home profit using these exact methods.

CAN I GET STARTED RIGHT AWAY OR DO I HAVE TO WAIT FOR THE PROGRAM TO BEGIN?

When you complete your purchase of Profit Academy, you'll get INSTANT ACCESS to the member's portal and can get started right away. We'll also reach out to you to schedule your onboarding call ASAP to help you get set up and guide you how to get the best results in the least amount of time.

The program is designed to let you move at your own pace while still providing structure and accountability.

WHAT IF I'M NOT READY NOW? CAN YOU HOLD MY SPOT?

Unfortunately not. Registration closes Sunday night and we're limiting enrollment to ensure everyone gets the attention they deserve from their Profit Sherpas. The reality is, there's never a "perfect" time to transform your business. The question is: how much longer are you willing to leave profit on the table?

WHY ARE YOU OFFERING THIS AT SUCH AN ACCESSIBLE PRICE?

Here's the truth: I could charge much more for this. My private consulting clients pay $100,000 for access to these same strategies.

But my mission is to help good-hearted business owners get the oxygen (profit) they need. I've seen too many great people suffocating because they don't know these simple but powerful techniques.

Just one FRAP™ strategy could pay for the entire program many times over.

Once you submit the form on the next page, the following will happen:
1. You'll be redirected to the thank you page where you will have the opportunity to schedule your onboarding call with a WarPlan A.I. Ambassador.  2. You will receive an email with your next steps, as well as access to other resources to help you succeed.

No. WarPlan A.I. is meant to work in conjunction with your existing CRM, not replace it.

There are NO long term contracts or commitments. You can use WarPlan A.I. month to month, and cancel at any time you'd like!

Yes! We have a support team standing by to answer any questions you may have.  

WarPlan A.I. is designed specifically for local business owners. We've worked with pressure washers, window cleaners, restaurants, cleaning services, landscape lighters, and dozens of other industries.

The software takes less than an hour to set up with your WarPlan A.I. Ambassador helping you every step of the way. From there, it takes no time at all. You will receive a weekly email telling you exactly what you need to do that week to close the gap in your business, which is where you will spend your time.

All you need to use Warplan A.I. is a computer and an internet connection. No tech skills needed.

$1,000/month or $10,000 for an annual subscription (2 months free + no monthly payments!) The software is designed to help you get a massive boost in your profits, so if you take action, WarPlan A.I. shouldn't cost you anything

WarPlan A.I. was designed by Joshua Latimer, who has built and exited 4 businesses, and coached over 1,000 small business owners to dramatically increase their profits and erase overwhelm. This software automates the processes he's used to coach his clients, so you know exactly what to do each week to maximize your profits, without needing to think about it or use any complicated tech.

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